In this unique and dynamic project, Olds Creative Agency partnered with Piper P to create a series of compelling video content for the Rhymes For Reason platform. This series focuses on politically charged rhymes designed not to dictate beliefs but to spark meaningful conversations ahead of the 2024 presidential election.
Our goal was to capture Piper P’s voice in a way that engages the audience, offering a fresh perspective through creativity while encouraging people to think for themselves and talk to their neighbors. The videos were shot in a variety of setups, testing different tones, styles, and looks to establish the right brand identity and impact.